Mobile Development: More Than Just App Stores

Next week we'll be releasing our latest survey results and analysis on the mobile development market. As a sneak peek, here's an interesting statistic that can help marketers tailor both messages and products to mobile developers. It's easy for everyone to fall in the trap of picturing mobile development as "development for app stores" and for consumers. And to be clear, a lot of mobile development is for app stores, and is built for consumers. But as we point out when we talk about developers, it's easy to overlook the enterprise developer. Yet most developers are enterprise developers. With that [...]