Developers Question Everything

When given a task do you carry through without hesitation or do you first question whether the task is even worth doing? Or maybe you’re the type that tends to just disregard and ignore any expectations set by others from the get go? When you set a goal for yourself do you follow through and […]

A Case for Developers as Artisans, Not Just Artists

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There’s no exact parallel for how and what software developers create. But in a recent article on Venture Beat, Mulesoft’s James Donelan wrote an excellent piece on how developers are like artists. It’s an excellent perspective, and I highly recommend it. While I find the idea of describing developers as artists sound, I’d like to take […]

Why Developers Seek Shiny Objects

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Photo taken at the recent Intel Developer Forum in San Francisco, where developers came not only for technical education but also to check out shiny objects. I’ve been working with clients the last few weeks, and one of the key themes has been innovation, and how software drives innovation. Developers build software — and they’re […]

Developer Personalities Introduction: The Visual Edition

Developer Personalities Brief - Developer Media - August 2013 - SlideShare Edition.sample

We recently published a Research Brief – an introduction to Developer Personalities. It’s likely developers don’t think like you do, so better understanding them helps you offer them better value and marketing that addresses their concerns and needs. But some of us prefer to see things a bit more graphically … so here’s the slide deck […]