Newsletters: Developer Advertising at Its Most Effective

Newsletters Are Great Developer Advertising Most developers love newsletters. How do we know? It’s not just suspect open rates. Developers click on newsletter links. Are pigs flying? Did hell freeze over? Nope. Developers like to receive information about the tools and services they can use in their developer-to-developer communities — pure and simple. Say it loud, say it proud, because it’s just true. Developers Like Newsletters Who says? Well, besides the comments we received when we interviewed developers, Evans Data Corporation — that’s who. The Evans Data Corporation Developer Marketing 2018 Survey data showed that more than 40% of [...]