What About the Developer? Have you ever wondered about the developers who are the focus of your advertising? Our goal with the “Meet the Developer” series is to give you, the marketer, access and insight into how to best communicate with individual developers like Marissa du Bois. Through this unique forum, we invite you to meet the people behind the code and learn about how they experience the advertising and content you are sending their way. If you want developers like Marissa to buy your product and trust your brand, you need to be open and honest in your presentation. [...]

What About the Developer? Our goal with the “Meet the Developer” series is to give you access and insight into individual developers, like Fiodar Sazanavets, so that you can learn firsthand how they perceive your content and advertising. We are pleased to introduce you to Fiodar Sazanavets, a developer who is active in his developer community, Simple Programmer.  In addition to his day job, Fiodar has his own technical blog, Scientific Programmer: Magazine. Meet the person behind the code, and learn how he views and uses advertising in his profession. When we interviewed Fiodar, he revealed that advertising in context [...]

What About the Developer? Are you curious about the developers who are the focus of your advertising? Our goal with the “Meet the Developer” series is to give you, the marketer, access and insight into individual developers like Dave Auld. Dave views advertising as a way to learn more about products which may help him in his work or hobbies. Dave does critical work. He is a problem-solver with intriguing hobbies.  Learn how Dave uses his developer community, CodeProject, to find solutions and ideas. Tell us about yourself, your professional accomplishments, and what you do for a living. I’m married [...]

What About the Developer? Have you ever wondered about the developer experience of your advertising? If you are marketing to developers, you absolutely should. Our goal with our Meet the Developer series is to give you, the marketer, insight into individual developers. Meet the people behind the code and learn about how they experience the advertising and content you are throwing at them. We caught up with William Springer, Ph.D.,  a software engineer who currently lives in Wisconsin. In his spare time, he enjoys cooking and baking. He follows Scott Hanselman, and has been a guest on Scott Hanselman’s podcast, [...]