Developer-to-developer (D2D) communities are places where developers go to share and obtain the information they need to do their work. D2D marketing, a form of developer marketing, is a content marketing strategy that leverages the strengths of placing your content and advertising in target-rich, thriving D2D communities. Download this guide to learn how you can use D2D community advertising in conjunction with content marketing to lend credibility to your brand, reach the right developers in the right environment, protect your brand identity, and draw in prospects with contests that have dev appeal.
Click here to download the e-book, D2D Marketing: An Advertisers Guide.