“Citizen Developers” Worthy of Note, but not a Primary Focus
The so-called "citizen developer" is an interesting demographic, but, for marketers, only an interesting distraction from the continued rise of the professional developer. RT @JohanDenHaan: Gartner: "Companies need to avoid fighting citizen developers and start embracing them." http://t.co/PkygemM6ei — Jeff Hadfield (@jhadfield) February 19, 2014 In the mid-to-late nineties, I worked for WordPerfect Magazines. Our charter then was much like the charter of CodeProject -- to help people do their jobs better. Then, there were fewer developers in the world. This was even before widespread adoption of Visual Basic. We served thousands of WordPerfect macro developers -- the precursors [...]