A Content “Must-Have” That’s Not Content As part of our “Ask a Developer” series, where developer Jeff Fritz (a.k.a. @Csharpfritz on Twitch) asks fellow Twitch live coders questions that marketers have about technical content, we kept hearing about the importance of including online code editors or a code sandbox. Several developers mentioned either or both when we asked them what made content developer-friendly. While code snippets were important, they weren’t enough, unless the content also provided online code editors or a code sandbox  to try code snippets out. This was cited as a best practice for everything from blogs, [...]

The Valley of Suck Anyone who has created anything has experienced this valley. Creatives are making something new, and to succeed, they need to acquire new tools, knowledge, and experience. And that process requires repeatedly being thrown into the valley of conscious incompetence, a.k.a. The Valley of Suck. If you have a technical audience, they are thrown into this valley more times than they can count. There’s no avoiding it, but you can help your technical community get out of it as quickly as possible. Minimizing Valley Time Cliff Simpkins, Director of Azure Developer Audience Marketing, introduced this metric [...]

Ask a Developer We know as marketers that there are times when you’d just like to ask a developer. That’s why we created the “Ask a Developer” series, where developer Jeff Fritz (a.k.a. @Csharpfritz on Twitch) asks fellow Twitch live coders questions that marketers have about technical content. We asked... Developer Miko Charbonneau (a.k.a. @DrMikachu on Twitch) is a live coder in her spare time and a professional virtual reality (VR) game developer during the rest of her time. She has answered many questions about content, but one of the most interesting segments was her answer to this question: [...]